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Browse Our Glossary

Find clear concise definitions for common to uncommon terms.

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71 terms starting with "C"
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Customer Effort

Term

The amount of work a customer must do to complete an interaction or resolve an issue.

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Customer Engagement Level

Term

The intensity of interaction customers have with a company’s offerings.

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Customer Experience Gap

Term

A mismatch between expected and actual service delivery.

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Customer Feedback

Term

Input provided by customers regarding their experiences with products or services.

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Customer Health

Term

An overall assessment of a customer’s likelihood to continue doing business.

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Customer Journey Mapping

Term

A visual representation of the steps a customer takes when interacting with a company across different touchpoints.

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Customer Lifecycle

Term

The stages a customer moves through from initial awareness to long-term retention.

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Customer Onboarding

Term

The process of guiding new customers to successfully start using a product or service.

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Customer Retention

Term

The ability of a company to keep existing customers over time.

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Customer Retention Rate

Term

The percentage of customers maintained over a defined period.

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Cycle Time

Term

The total time required to complete a process from start to finish.

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